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Wednesday, July 31, 2019

What qualities do you have that will make you a good accountant?

The qualities that I have that will make me a good accountant include trustworthiness, honesty, organized, purposeful, patient, self confidence, enthusiasm and being goal oriented.Trustworthiness is the most important quality as this would keep me accountable to my actions in accordance with the law and professional standards.   My being trustworthy is of course based on honesty with my dealings to others and to myself.The accounting profession requires independence of mind and integrity as necessary values; hence by being trustworthy and honest would make me fit and compatible with the profession. If these values are lacking there is no use of accounting profession, for these are very core values needed to keep it functioning.It was the lack of these values that had caused Andersen Consulting, one of the â€Å"Big Five† auditors to have fallen from its position, thus presently the group of auditors, who are also accountants, are now called the â€Å"Big Four.†Honesty must not only be observed in words but also in deeds.   An accountant cannot be successful if he cannot even be honest with small things as he or she is being made to account even to the smallest cent of a dollar.I believe that I have the characteristics of trustworthiness and honesty since I have been given the chance to assume functions that required these qualities and I did well with the experience.I handled two organizational funds by having been treasurer for at least two organizations on campus, The African Cultural Society, for which I am currently the Secretary and The Syndicate (Hip Hop Dance Team), for which I am now the Vice President. Another value that accountants require is competence. This value is something that is normally acquired by training and education. What I believe would make me fit to have this value is my proven capacity for leadership. The two positions that I now have in the organizations I mentioned are living proofs of my leadership.Of course accou ntant need to produce quality work based on the value of competence hence accountant need to have to have their outputs on time because of deadlines set by government regulations and commercial realities. In almost similar ways, I believe my values of being organized, purposeful and patient are necessarily compatible with competence.  I know that I possess said qualities since I plan my activities in order not to miss important dates and deadlines. Based on my experience in my internship at one of the ‘Big Four’ accounting firms, Ernst & Young, LLP, I know the requirement of long hours to complete tasks and I am prepared to undergo the same experience.My self-confidence, enthusiasm and being goal oriented are also complementary to becoming a good accountant. Self-confidence will keep me trust my abilities hence competence will follow. My enthusiasm will sustain me in some activities of accountants which may be considered by other professions as boring and even when I am not feeling well by creating a friendly and amicable environment.My goal orientation would also make things easier for me as I am able to break down my goals into manageable steps and make progress towards reaching that goal.   As proof, my main goal for this year is to study for my GMAT by scoring high in order to obtain a scholarship for my graduate studies in Accounting. To attain that, I plan to allot study time outside of my academic classes and extra curricular activities and to actually do the studying needed.2. What are you hoping to achieve during your studies in the MAcc Program?After I graduate with the Bachelor’s degree in Accounting this May, 2008, I plan to proceed with Masters of Accounting Program of Mary's Mason School of Business to fulfill my 150-credit requirement so that I can be eligible to take the CPA exams.More than fulfilling the credit requirements I believe the Macc program will really prepare me to attain the values of competence which I will need in being a good accountant.I have learned that program will be conducted in small class sizes and relaxed, with informal interaction between faculty and students[1], thus I believe attaining my objective would be greatly enhanced.   With such policy of access to faculty, I believe, I will be able also to build at least some relationships that I could perhaps use in my long term future goals.It has been my plan to eventually go back to my home town in Accra, Ghana in West Africa and build a hospital with modern equipment and facilities that will bring affordable and effective health care to the average Ghanaian citizen. By that time I believe I could be of help to people like my father who is a pediatrician.I’m hoping that my education in Accounting together with my concentration in Entrepreneurship and hopefully to be strengthened and enhanced by the Masters of Accounting Program of Mary's Mason,   will really give me the knowledge, leadership, and management skills necessary to accomplish this goal of mine. [1] William & Mary Mason School of Business, Master of Accounting Program, A Distinctive Educational Experience. {www document} URL http://mason.wm.edu/Mason/Programs/Master+of+Accounting/, Accessed January 13,2008   

Tuesday, July 30, 2019

Halley’s Comet

Nathan Reeves Geo 105 Professor Kerr 12-13-11 Halley’s Comet Astronomers first observed Halley’s Comet as far back as 200 BCE. The comet's periodicity was first determined in 1705 by English astronomer Edmond Halley, who it was eventually named after. Halley's Comet last appeared in the inner Solar System in 1986 and won’t appear again until mid-2061. Although the nucleus of the comet itself is not that large, the coma can extend to a very large size.As the gas molecules in the coma are ionized by the solar ultraviolet radiation pressure from the solar wind, a stream of particles emitted by the Sun, pulls the coma's ions out into a long tail, which may extend more than 100  million  kilometers into space. The nucleus itself is only 15  kilometers long, 8  kilometers wide and 8  kilometers thick. In comparison, the earth has a diameter of 12,756 km and the sun has a diameter of 1,392,000 km.This means that Halley’s Comet is only about 4% the size of earth but because of it’s coma, it appears much larger to the naked eye. While the planets orbit around the sun, Halley’s Comet orbits towards and away from the sun, all the way out to Jupiter, perpendicular to the planet’s orbits. Halley is classified as a periodic or short-period comet, one with an orbit lasting 200 years or less. This contrasts it with long-period comets, whose orbits last for thousands of years.Most short-period comets, those with orbital periods shorter than 20 years and inclinations of 20–30 degrees or less, are called Jupiter family comets. Those like Halley, with orbital periods of between 20 and 200 years and inclinations extending from zero to more than 90 degrees, are called Halley type comets. Only 54 Halley-type comets have been observed, compared with almost 400 identified Jupiter family comets. The orbits of the Halley-type comets uggest that they were originally long-period comets whose orbits were altered by the gravit y of the giant planets and directed into the inner Solar System. If Halley was once a long-period comet, it is likely to have originated in the Oort cloud a sphere of bodies that has an inner edge of 50,000  AU. Also, the Jupiter family comets are believed to originate from the Kuiper belt, a flat disc of icy masses between 30  AU and 50  AU, from the Sun. Another point of origin for the Halley type comets has been proposed.In 2008, a new object with a retrograde orbit similar to Halley's was discovered. Named Drac, its orbit takes it from just outside that of Uranus to twice the distance of Pluto. It may be a member of a new population of small Solar System bodies that serves as the source of Halley type comets. A few things make Halley’s Comet popular and unique. The obvious thing is that it is fairly easy to see when it does orbit, more so than most other orbiting comets. Also, it orbits every 70 years or so.This makes it unique because it means that most people have a chance to see it at least once. Every generation of people gets an equal opportunity to see it ,which makes it special because now everybody can have a part in it. A lot of other comets only orbit every hundred years or so, so you just have to be lucky to be able to see them. References: 1. ) http://csep10. phys. utk. edu/astr161/lect/comets/halley. html 2. ) http://nineplanets. org/halley. html 3. ) http://en. wikipedia. org/wiki/Halley%27s_Comet

Monday, July 29, 2019

Critical Analysis of a Project Business Case Essay

Critical Analysis of a Project Business Case - Essay Example A business case is used to present the strategies and evaluate the alternatives associated with the project plan. To critically analyze the business case regarding the proposal of Affordable Housing for Essential Workers in Port Hedland town in Western Australia, the business case can be looked into with an aim of reflecting on the goals and objectives of the business case as proposed, the valid opportunities and scopes that the case effectively addresses, evaluate the costs and benefits as proposed in the business case and identify the various economic, legal and non- economic benefits as well as the strategies and risks involved in the business case report. Also the business case should be analyzed critically to understand the level of alignment that it has with the vision and objectives of the organization undertaking the project. The rationale for developing the business plan and the risk factors and benefits of implementing the alternatives should also be critically evaluated. B ackground Port Hedland is located in Western Australia on the coastal region of Pilbara region. Due to the presence of a natural harbour, the area has developed as a service centre hub for many industries like gold mining and pearling. In 1960, large iron ore deposits were discovered in Pilbara which drove major changes in the townscape with developments in the construction of railway lines, harbours, accommodation and other facilities for the increase number of mining workers and their families moving into the town. Since then, Port Hedland saw major investments towards resource projects which established Port Hedland as a prominent administration and service hub. In the current scenario, Port Hedland has a huge service population constituting of more than 20,000 full time workers and around 3000 hour based workers. This is referred to in Appendix 1. The accommodation of the rapidly expanding work population has become a major challenge for the town (Government of Western Australia , 2012). The Western Australian Government has become much focused towards improving the living standards and qualities in port Hedland and turning the city into a modern and diverse city with several facilities, infrastructure and services being provided for the population in Port Hedland. The Analysis The greatest challenges for the government of Port Hedland are to develop sufficient infrastructure, land and housing to match the accelerated and unpredictable growth in the population and service workers number (Australian Bureau of Statistics, 2008). The business plan for Affordable Housing for Essential Workers in Port Hedland town can be analyzed to be in alignment with the current developments in the town area. The region is experiencing huge demand from the resource boom and has to particularly focus on the land and infrastructure projects to match up with the current and the future growth trends in the town. There are extensive plans made for Port Hedland city growth plan to offset the complex development, infrastructure and planning constraints. The business case under study is streamlined with the requirement of more developed infrastructure, housing facilities and other amenities to make the economy more diversified. The economic outlook in the town of Port Hedland looks perfect for new business investments particularly in the housing

Sunday, July 28, 2019

Malnutrition among people older than 65 years Essay

Malnutrition among people older than 65 years - Essay Example The study â€Å"Malnutrition among people older than 65 years† investigates the psychological effects of malnutrition among the elderly and their caregivers. Despite the recent attention given to malnutrition among elderly people, politicians have been painfully slow in taking the issue seriously. Finding a way to solve this issue forms the basis for this paper. In medical terms, malnutrition is either effect if illness or a cause of illness. Malnutrition can be a result of another disease like cancer. For instance, people undergoing cancer treatment are usually nauseated and their appetite is usually low. The disinterest in eating can lead to leads to malnourishment if it goes on for a longtime. Malnourishment can lead to exhaustion, confusion, and increases the risk of infections due to a weak immune system as well as increasing the risk of falling due to muscle weakness. Psychological factors such as depression and social isolation can also lead to under-eating. Health prom otion theory usually helps in in capturing the nature of health promotion in a way that provides a framework for analyzing and describing the processes, activities and contents of health promotion. Health promotion model studies health promotion framework, practice and design intervention. There are several models of health promotion such as Beattie’s model, Tannahill’s model, Holland and Caplan’s model, Pender’s model and Tone’s model. The public is more aware than ever before about the dangers of malnutrition among the older people.

Saturday, July 27, 2019

Asphalt superpave Assignment Example | Topics and Well Written Essays - 500 words

Asphalt superpave - Assignment Example 5. Calculate averages and standard deviations using data from all samples of the same mix design. Compare average results from different design mixes. Do the samples fall within PennDOT’s acceptance criteria? The laboratory experiment was successful since the results showed that the samples prepared had compacted air voids of between 3% and 8%. For C, the percent covered by air voids was 3.22% while for D the percent was 2.95%. This range prevents the possibility of the voids becoming interconnected thereby reducing the susceptibility of the pavement undergoing permeation by air and moisture. The percent of water absorbed for both specimen C and D was less than 3 percent consequently there was no need for paraffin-coated. The samples fall within PennDOT’s acceptance criteria because they have percent of air voids around 4% and 96% compaction. However, C proves to be the best sample since its values for percent air voids (3.22) and compaction (96.78%) are closer to PennDOT’s acceptance criteria. This means that design mixes C and D are suitable for asphalt pavement since they give assurance on the required degree of compaction and percent air voids in compacted bituminous

Friday, July 26, 2019

Cystic fibrosis Essay Example | Topics and Well Written Essays - 2500 words

Cystic fibrosis - Essay Example It is possible that several hundred different mutations of the gene exist than can cause cystic fibrosis. The gene was discovered in 1989. The underlying defect stems from a mutation in a gene on the long arm (q) of chromosome 7. The protein product acts as a chloride channel. It is called the cystic fibrosis trans membrane conductance regulator (CFTR). This controls the cellular transport of sodium chloride and water. It is inherited and is a recessive gene. Some may be unique to certain families so testing of families in which the disease is present may yield results that will help to determine the specific mutation. People having this disease in the past were not expected to live long enough to reach adulthood but improved diagnoses and treatment now allows them to live even beyond fifty years of age. The usual form of death is from respiratory failure. In normal people chloride the chloride and sodium that is presented in sweat are reabsorbed by epithelial cells in the sweat dust as the sweat finds its way to the surface of the skin. In people with cystic fibrosis the defective gene inhibits the reabsorbing of chloride and sodium ions resulting in an excess of sodium chloride or very salty sweat. In normal people, the function of respiratory tract epithelial cells is to transport chloride ions into the lumen thereby maintaining the adequate hydration of mucus. In the respiratory tract of persons with cystic fibrosis there is a reduction of the secretion of sodium ions and water caused from the inability of epithelial cell membranes to influence the hydration of mucus. Consequently the mucus becomes very thick. This mucus affects the clearance of irritation and micro-organisms from the lungs. The following events occur in the lungs. Genetic testing is now available. Cells are collected from inside the cheek of patients and then examined for the

Productive and Counterproductive Behaviors Paper Essay

Productive and Counterproductive Behaviors Paper - Essay Example For example, an employ who is ready to work overtime for the completion of certain project will definitely improve the productivity of the organization. On the other hand the one who never finishes his work in time will always be a burden to the organization. Even a single employ can sometimes spoil the entire production activity of a manufacturing unit. Absenteeism, accidents, deviant behaviors, and turnover are some of the counterproductive behaviors. (Salgado) Unnecessary and uninformed absenteeism can create problems to the overall activities of an organization since the manager needs to find substitutes only at the last moments and may be forced to postpone certain activities which will reduce the productivity of the organization. Deviant behaviors such as breaking company rules and norms, turnover behavior such as slow adaptation to labor scheduling to cover lost productivity etc can affect the organization drastically. Making helpful comments during discussion, making notes (or other writing) to organize efforts, exhibits aggressive attention to detail, exhibits constant and effective creative thinking, exhibits leadership, skillful time management, punctual (starts work on time) works to end of time; doesnt knock off early doesnt wander or distract during work time etc are productive behaviors. (Productive Behaviors) An executive who is working in Production Planning Control (PPC) department of an organization is responsible for planning the entire production activities of a shift based on the inventory he has taken. If he fails to record the correct inventory his planning will go wrong and hence the entire production activities will be disturbed due to poor planning and the organization’s productivity in that shift will be reduced considerably. On the other hand another planning executive who is able to

Thursday, July 25, 2019

HRMT19020 - Managing Organisational Change Assignment

HRMT19020 - Managing Organisational Change - Assignment Example Employees resist change because of the comfort they derive from the known and the fear of the unknown that accompanies such change. Anxiety on the effects of change on the employee’s performance, position, relationship with other employees and a number of job related factors (Hede and Bovey, 2001a). True value food processing company through its senior manager has indicated their desire to change the operational mode and the conditions upon employment. According to Chan Baker, the company plans to introduce multi-skilling for its employees especially the non-salaried employees to improve the company’s profitability and efficiency. Multi-skilling is the development of a single employee by training him/her on different areas of operations within an organization. An organization that adopts multi-skilling practice gives preference to employees who have a wide range of skills or knowledge that can enable them work in different. Multi-skilled employees are a big asset to an organization as they increase productivity, efficiency and innovation in an organization. This approach also reduces the need for the organization to employee more people, which is cost ineffective, and generally unproductive (Hede and Bovey, 2001b). ... The section managers in the organisation are also expected to show some level of resistance to the plans of the senior manager. This report highlights some of the approaches that Mr Baker can adopt to ensure that he counters such cases of resistance adequately without interfering with the operations of the processor. It finally provides detailed consultancy advice on how best Mr Baker can manage this important organisational initiative and reaps great results from the changes. Each approach provided will be explained using relevant examples, which can be safely applied to the situation at hand. Background information and case study Implementing this program at true value food processing company will obviously generate resistance from s number of employees. Such resistance to this kind of change will retard any progress towards implementing this policy. As a custom across many countries and economies across the world, employees focus in one area of expertise and perfect their skills i n such areas. It is rare to find a graduate who can operate a bakery, make the dough and be able to service the machines at the same time. Multi-skilled employees are however required to be able to address different tasks as need may arise even those that outside their professions. Employees who are already working with true value processing plant will therefore resist any attempt to employ others who are considered as multi-skilled. This is because most of them fear they may lose their positions because of redundancy in the organization. Multi-skilled employees increase the levels of redundancy and they can be used as a viable reason to lay off some members of the

Wednesday, July 24, 2019

Foundational Philosophies of Management-Terence Essay

Foundational Philosophies of Management-Terence - Essay Example In the reference list the foundation philosopher that will be analyzed is Sharpe, C. This is because his 2011 work, Online Resources for Senior Citizens, provide techniques for ensuring effective use of communication technologies like the internet, by the senior citizens worldwide. The analysis will also look at the philosophy described by Zain et al. (2011) and Nejmej (2012). Sharpe explains that communication technology improves service delivery to the senior citizens, and enables them effectively and efficiently access information. For instance, a lot of government services are currently provided through the internet. The senior citizens must therefore, understand how to use the internet and access the online resources properly. One important online resource for the senior citizens is the ElderWeb. This is a website which is very effective in research on older people, families and professionals, seeking information concerning elderly care or long term care (Bandura, 2003). Tourism websites like Exploritas is helpful to the senior citizens because, it arranges for learning and travel adventures of the senior citizens. Social security administration is also conducted online. The senior citizen can therefore know their social security status through the internet, instead of visiting the actual offices. This ensures efficiency in service delivery because minimal costs are involved, and also ensure effectiveness because many people can be served at almost the same time. The government also illustrates the laws and regulations affecting the seniors through the internet. This ensures adequate publicity, because many people use the internet for getting information. Most of these legislations protect the interests of the elderly citizens; for instance, prohibition of age discrimination in public service delivery. In this

Tuesday, July 23, 2019

Role of Clothing in Product Branding Essay Example | Topics and Well Written Essays - 2500 words

Role of Clothing in Product Branding - Essay Example Marketing communication has been defined as a means utilised by organisations in seeking to inform, and persuade consumers about the presence of their product and brands. Undertaking marketing communication involves identification of effective communication channels, which shall be utilised to facilitate the communication. The communications channels utilised by organisations in delivering marketing communication could either be personal or non-personal. Persona communication involves the utilisation of individuals like the case of direct sales, while non-personal communication is commonly contained in different forms of media utilised in advertisements. The choice of communication channel utilised by organisations is determined by the target market. When communicating to the general public, non-personal communication channels become effective. Upon identification of a target market, personal communication is utilised to make emphasis on the message presented through non-personal com munication.The aspect of marketing communication traditionally consisted of development of printed materials, which formed marketing collateral. This approach to communications marketing has been fundamentally transformed in seeking to capture the attention of the target market. Modern marketing communication, however, seeks to capture the customer through psychological elements, like colour, which create an aspect of appeal among the customers. Marketing communication is effectively utilised in achieving strategic elements like branding.

Monday, July 22, 2019

Macbeths diary Essay Example for Free

Macbeths diary Essay I am fighting for my king, Duncan, against the enemies Sweno the king of Norway, Macdthwald lord of the western isles of Scotland and the thane of Cawdor who all are traitors. The battles were very bloody there were lots of dead people most very young soldiers. I have not seen so much blood scenic I became a general in Duncans army. The best thing was that we were victorious and Banquo and I are going home to celebrate our victory. On our way home across the heath the weather was awful there was strange thunder and lightning, Banquo and I meet 3 weird women who said that I am the thane of Glamass, going to be the thane of Cordor and future king to be. They also told Banquo that he will be lesser than me and greater, not so happy yet much happier and he shall father kings but he will not be king. Then they disappeared it was vary extraordinary. Than Ross and Angus arrived and told me that I am now the thane of Cordor. I dont believe it how did they know perhaps king would come true. I must tell my wife about these weird women and what they have told me. I could not believe the welcome I got at the palace at fours from king Duncan, when he made Malcolm the prince of Cumberland and heir to the throne I was vary surprised, because I wanted to be king now it would be more difficult Duncan said that he will be coming to my castle, so set off. My wife was very anxious to tell me her plan for killing Duncan. I did not think I could do it, she was very determined that I should. Duncan had arrived I let my wife greet him because I very upset about killing Duncan. At the state dinner I had to leave I did not think that I could do it. My wife came and found me and I told her I could not do it she then convened me I should and told me how to kill him and she even told me how we should react when we hear the bad news about Duncans death. I was very nerves about killing Duncan because I was committing treason and a sin, on the way to Duncans chamber I saw Banquo and Flenance going to bed as I crossed the tort yard. Banquo gave me some gifts from Duncan for my wife and me, then Banquo about a dream he had about the weird women and some of predictions came true so I told him I not think about the weird women said. After they left I had worst hallucination that I saw a dagger with blood and I tort that I was going mad because it looked so real but I could not hold it. I heard the bell and went to Duncans camber, thing I remember is being back in my room covered with blood and holding a daggers, I know that I had killed Duncan in his sleep I cant come to terms with what I have done my wife tried to calmed me down because I couldnt go and put the daggers back so she had to, we heard banging so my wife took me to change my clothes and helped me wash the blood off me. Some how I had remember how to act when I heard the news of Duncans death that Macduff told me about. So I immediacy went to see what had happened and pretending to be angry I killed the guards so they could not be questioned about the murder. Lady Macbeth fainted saved me from being questioned further about the killing the guars.

Sunday, July 21, 2019

Vodafone Analysis: Marketing Mix, SWOT and PESTLE

Vodafone Analysis: Marketing Mix, SWOT and PESTLE OBJECTIVES OF THE BRAND AUDITING To know the these days market scenario of Vodafone Cellular Services w.r.t. not only the Indian, on the other share extremely for the field wide Cellular Services. To know the Marketing-Mix of the Vodafone Services. To find elsewhere the customer response for the Vodafone Services. BACKGROUND OF THE CELLULAR Utility INDUSTRY In November of 2006, India reached 100 million GSM subscribers. This places it at 3rd, persist China and Russia, in national subscribers to GSM. All told, there are 140 million cellular subscribers in India. With a total population of 1.1 billion, this system that 12.7% of the population uses cell phones. Compare this to China, with 449 million subscribers and a population of 1.3 billion, with 34.5% saturation. Both countries have cellular concentrations in their major cities, with some spotty coverage in outskirt villages. If you contemplate at this graphic, youll see that the major cities of Delhi, Mumbai, Kolkata, and Chennai cause up about 20.7% of cellular usage. Not only does the native land have margin for growth, on the other artisan the governments rationale is to have 500 million subscribers by 2010. GSM will provide the course of action for this duration as will expansion of companies enjoy Texas Instruments. With that in meaning, finding an entrance into the Indian cellul ar market can be difficult. So, many of the companies have operations in other countries and are not a pure play. Hutchison Telecom Int Ltd (HTX) is a multinational society based in Hong Kong, whose Indian manner, Hutchison Essar, has an impressive 25% market knowledge in Delhi, Mumbai, Kolkata, and Chennai. They extremely have an impressive presence in the smaller cities and more rural areas of India. Their business in India is just a parcel of the puzzle, as Hutchison Telecom has operations in a number of Asian markets. HTX isnt the meaning to enter into this market, as they are looking to sell off the Hutchison Essar division, for 14 billion USD. Maxis Communications BHD [5051.KU], U.S. private-equity kingdom Texas Pacific Quota [TPG.XX], Vodafone Plenty PLC (VOD), Indias Reliance Communications Ltd. [532712.BY], and Indias Essar Quota are among those interested in buying the native land. Whoever buys this division will ease from the strong market presence, GMS capability and duration practicable. A kingdom with a mini footprint in the cellular market is Mahanagar Ring Nigam Ltd (MTE), which trades in ADRs on the NYSE. Unfortunately, they have a petty market presence (2.3 million subscribers) and offer cellular servicing only in Delhi and Mumbai. Land-line call services bring in the majority of their revenue. Revenue from mobile services only brought in 10% of their revenue in the persist fiscal year. Between March and November, their cellular subscribers have grown 21%. The cellular market in India stands to facilitate their duty and if they can increase the scope of their internet services, the credible of that market will extremely facilitate them. COMPETITIVE Subject OF CELLULAR SERVICES IN INDIA Airtel is ranked number one in terms of building brand equity. Vodafone is ranked second in maintaining reliability, knowledge, esteem. The brisk competitor of Vodafone is Airtel followed by Sense, Tata, Reliance and BSNL. Brand equity can be managed by stressing on brand loyalty, creating brand responses .i.e. how customers respond to the brand marketing career, focusing on the customers personal impression and probation, by increasing brand quality .i.e. services that are been provided by Vodafone ,brand credibility .i.e. the kingdom should have a beneficial reputation in the minds of the customers. Airtel is in a superior way than Vodafone in terms of Brand Reputation bill. Vodafone is having highest Brand equity valuation in the Indian Cellular Services Industries. Airtel This kingdom was established in 1995 by Sunil Mittal as a Universal Limited Gathering, Airtel is the largest telecom overhaul provider in Indian telecom sector. With market capitalization of over Rs. 1,360 billion, Airtel has 31% of total market knowledge of GSM servicing providers. Providing GSM services in all the 23 circles, Airtel was the first private player in telecom sector to connect all states of India. Extremely, Airtel is the first mobile overhaul provider to introduce the generation prepaid services and electronic recharge systems. After establishing itself in the domestic market, Airtel is these days spreading its wings in US by providing its mobile overhaul under the reputation call home to the NRIs. Having achieved huge success in mobile services- postpaid and prepaid- Airtel has at once entered fixed-line telephony providing broadband services in 92 cities across India. The society has an optical fiber network of 35,016 km and a customer mould of 35,440,406 GSM mobile and 1,819,083 broadband subscribers. About Vodafone The society was formed in 1984 as a subsidiary of Racal Electronics. By 1991, it was a separate class, known by its present reputation, and with its first controlled overseas development in Malta. A combination of acquisitions and partnerships with other networks has made Vodafone the worlds largest mobile telecommunications society, with equity interests in 26 countries across five continents and partnerships in another 14. Vodafone is teaching itself quickly to have a deeply ingrained customer understanding in line to cause it nimble while developing the scale, scope, and potency of a large multinational. The focus on customer understanding and segmentation knowledge is highly salient to insure that Vodafone doesnt get sluggish and is able to deliver on customer needs rapidly. Vodafone is the worlds largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 25countries worldwide across 5 continents 40 partn er network with200 million customer worldwide. Vodafone is a public limited convention with listings on the London and Virgin York stock exchanges. Global recognition of the Vodafone brand is growing as the gathering rolls elsewhere its identity into modern markets. On the other share, it retains limited names and imagery in markets where this is authentic to maintaining the trust of customers. To relieve promote its image worldwide, Vodafone uses leading sports stars from high profile global sports, including David Beckham and Michael Schumacher. Basically our objectives were to find elsewhere the behaviors of the consumers towards the Quality of the product. After the cost of the product. After the acceptable presentation of the product which includes the utility. If the consumer is after or comes for particular product and why, either by rationale of of effective advertisement on the media enjoy television or info papers or other means of advertisement. Vodafone Essar in India is a subsidiary of Vodafone quota commenced transaction in 1994 when its predecessor Hutchison telecom acquired cellular licenses for Mumbai. These days it has operations in 16 circles covering Indias mobile customer mould with 34.1 million customers. Vodafone Essar under hutch brand has named the most respected telecom society best mobile servicing in native land. They are most effective creative advertiser of the year. Vodafone has partner with Essar plenty as its principal joint venture partner for Indian market. Vodafone launched there brand across in India on 21st September 2007 Essar plenty has diversified Office Kingdom with governance in manufacturing as well as utility sector. Steel Force Potency Indication Shipping logistics Constructions Mission Statement We will be the communications leader in an increasingly connected area Vodafone Quota Plc is the worlds influential mobile telecommunications kingdom, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Companys subsidiary undertakings, joint ventures, associated undertakings and investments. The Groups mobile subsidiaries manipulate under the brand term Vodafone. In the United States the Groups associated undertaking operates as Verizon Wireless. During the persist two financial years, the Quota has extremely entered into arrangements with network operators in countries where the Parcel does not hold an equity stake. Under the terms of these Partner Network Agreements, the Quota and its partner networks co-operate in the development and marketing of global services under dual brand logos. At 31 December 2008, based on the registered customers of mobile telecommunications ventures in which it had ownership interests at that h our, the Plenty had 289 million customers, excluding paging customers, calculated on a proportionate target in accordance with the Companys percentage polity in these ventures. The Companys ordinary shares are listed on the London Stock Interchange and the Companys American Depositary Shares (ADSs) are listed on the Virgin York Stock Interchange. The Gathering had a total market capitalization of on all sides of  £74 billion at 31 December 2008. Vodafone Portion Plc is a regular limited society incorporated in England under registered number 1833679. Its registered office is Vodafone Habitat, The Connection, Newbury, and Berkshire, RG14 2FN, England. Vodafone is the worlds largest provider of voice and string letter services to consumers and enterprise customers. The society employs about 66,000 community on all sides of the existence. The native land headquarter is situated in Berkshire, UK. Vodafone operates through single reportable business segment: servicing of communications services and products. At the speck of March 2007, the native land had 206 million customers worldwide. (Vodafone, 2007) VODAFONES STRATEGIC OBJECTIVES Revenue stimulation and cost reduction in Europe Innovate and deliver on our customers total memo needs Deliver strong activity in emerging markets Actively manage our portfolio to maximize returns Align capital structure and shareholder returns policy to strategy Key issues and problems Key issues and problems for Vodafone insert how the kingdom manages to coordinate its growth and to maintain its competitive servicing in the dramatically changing market area of the dynamic telecommunication sector. BRAND ELEMENTS OF VODAFONE VODAFONES BRAND MANTRA Vodafones internal brand mantra is simple and memorable. It stands for Prize, Reliability and Innovation. It is referred to throughout all business activities across the existence. BRAND Bill BRAND PERSONALITY OF VODAFONE A series of virgin corporate values and four desired brand personality traits for Vodafone were identified: Energetic Passionate Proactive Expert To instill the contemporary brand personality traits within the attitudes of employees at Vodafone, NKD chose a teaching pathway that involved hands-on experiential learning using a range of sensory techniques. At each learning interval, employees were immersed in a friendly, themed existence which exuded the virgin Vodafone brand personality. NKD focused on three core programmers to reinforce the modern kingdom branding. A series of live events called Winning Together was used to inspire the companys 400 retail employees and equip them with world-class sales skills. This has by target of become the induction program for all modern retail employees. All shop managers and limited area managers attended a two-day session called Salient Together, which provided leadership and governance skills designed to be applied back in the workplace. Staying Together was a live subject of key community processes, transforming them where necessary to reflect the modern retail promise, brand person ality and society culture. VODAFONES PERSONALITY CAMPAIGN Strengths Influential Consistent Integrated Weaknesses Not own able Not sustainable Vodafones brand essence is: Red: For the prize and spirit. Rock Solid: dependable and empathetic Restless: always challenging to improve and career funny. COMPETITIVE Utility The competitive utility of Vodafone Services was that, that it is equally strong as Mobil ink on the other share at an affordable bill. This function possesses some kind of uniqueness which the other brand does not possess. Which differences to promote Not all brand differences are salient or worth-while not every difference makes skilled differences are primary or worth-while not every difference practise a beneficial differentiator. Each difference has the feasible to draw up society costs as well as customer benefits .therefore; the kingdom must carefully appropriate the ways in which it will distinguish itself from competitors. A difference is valuation establishing to the extents that it satisfies the later criteria: Affordable: Our services are a unique in many aspects; one of them is the valuation. We have offered our comment services at low cost than the other services. We are able to do this by target of of the virgin technology, equipments, and accessories. The contemporary techniques relieve us to minimize the valuation in the tea production. Influential: The difference delivers a highly valued facilitate to target buyer. Superior: The difference is superior to other ways that customers might receive the same facilitate. Communicable: The difference is communicable and visible to buyers. Preemptive: Competitors cannot easily draw up the difference. Profitable: The product must provide a authentic advice to consumer. With a large market knowledge in Indias major cities and presence elsewhere of the cities, they will be able to capitalize on Indias cell call expansion. Hutchison has said that it will not select anything less than 14 billion and assorted think that the offers are creeping closer to 20 billion. Vodafone is a major player in this acquisition, on the other artisan they have some hurdles to overcome. Vodafone has levy forward a non-binding offer of 16.5 billion, on the other share Essar has a chance to match this, and with the backing of Reliance Communications, the ante could come close to 20 billion. Essar Groups these days 33% stake in the society gives them salient influence if Vodafone were to try to practise changes to the society post-acquisition. If Vodafone does really get Hutchison Essar, the knowledge valuation might drop pending the final purchase cost. I would wait and examine the outcome of this before making a move on Vodafone. If its shares drop when the offer is announ ced, I would pick them up. The street meaning Vodafone spent extremely all the more when it acquired Turkeys Telsim Mobil Telekomunikasyon, on the other share Vodafone quickly turned that native land on all sides of and it is in a all the more in a superior system position. Facing cellular saturation in the European market, Vodafone has found acceptable activity credible in emerging markets and acquiring Hutchison Essar would only strengthen its office as Indias cellular market begins to explode. VODAFONES MARKETING MIX -4PS A longer reputation marketing strategy is underpinned by careful planning and a successful marketing mix. The marketing mix is a combination of many features that can be represented by the four Ps. Product features and benefits of a skilled or utility Place where the acceptable or servicing can be bought Valuation the valuation of a acceptable or utility Promotion how customers are made aware of a skilled or overhaul. Product A product with many different features provides customers with opportunities to chat, play games, dispatch and appropriate pictures, moderate ring tones, select string about travel and sporting events, hire billing string and soon impression video clips and dispatch video messages. Vodafone live! Provides on-the-move string services. Place Vodafone UK operates over 300 of its own stores. It extremely sells through independent retailers e.g. Machine ring Warehouse. Customers are able to examine and practice products they are considering buying. Community are on labourer to ensure customers needs are matched with the correct product and to explain the different options available. Bill Vodafone wants to practise its services accessible to as assorted community as practicable: from the young, through apprentices and high powered business executives, to the more mature users. It offers various pricing structures to suit different customer groups. Monthly reward plans are available as well as prepay options. Call users can top up their telephone on dossier. Vodafone UK gives NECTAR reward points for every  £1 spent on calls, subject messages, picture messages and phone tones. Promotion Vodafone works with icons such as David Beckham to communicate its brand values. Above the list Advertising on TV, on billboards, in magazines and in other media outlets reaches large audiences and spreads the brand image and the comment extremely effectively. This is known as above the borderline promotion. Below the dossier Stores have special offers, promotions and speck of sale posters to attract those inside the stores to purchase. Vodafones stores, its products and its staff all project the brand image. Vodafone actively develops skilled regular relations by sending press releases to national newspapers and magazines to explain contemporary products and ideas. BRAND AND CUSTOMER COMMUNICATIONS Among all the Brand most powerful brands ranking is Ranked 9th globally. Vodafone has continued to focus on delivering a superior, consistent and differentiated customer participation through its brand and communications activities. A virgin Marketing Framework has been developed and implemented across the office, which includes a contemporary vision of expanding the Groups category from mobile only to total communications to be the communications leader in an increasingly connected existence. Brand and customer participation continues to implement Vodafones promise of helping customers cause the most of their interval. The brand utility has extremely developed a methodology to develop competitive limited market brand positioning, with limited brand positioning projects these days implemented in 12 markets. To enable the consistent practice of the Vodafone brand, a fix of guidelines has been developed in areas such as advertising, retail, online and merchandising, all including naked truth on how to cause the brand duty across every touch speck. By rationale of June 2006, eight markets have implemented the global retail base. In September 2007, Vodafone welcomed India with the Hutch is these days Vodafone campaign. The migration from Hutch to Vodafone was one of the fastest and most comprehensive brand transitions in the novel of the Plenty, with 400,000 multi brand outlets, over 350 Vodafone stores, over 1,000 petty stores, over 35 mobile stores and over 3,000 touch points reframed in two months, with 60% completed within 48 hours of the regulate. Vodafone regularly conducts Brand Health Tracking, which is designed to measure the brand performance against a number of key metrics and practise insights to facilitate the polity of the Vodafone brand across all Vodafone branded operating companies. This tracking has been in place by rationale of 2002 and provides continuous historical list against key metrics in all 19 Vodafone branded operating markets. Each operating society manages a interpret that complies with the standards and methodology fix by Vodafone Plenty Insights. An external accredited and inde pendent market trial aggregation provides global coordination of the methodology, reporting and subject. As a result of these activities the Vodafone brand is these days ranked number 11 in the Brand Top 100 global brands record, recently published in The Financial Times, with an estimated bill attributable to the brand of  £18.7 billion. For the 2008 financial year, Vodafone brand preference among its own users reached 81.9%, up 2.0 percentage points on the previous financial year, and a performance level that is 1.0 percentage speck higher than its closest competitors. In addition, the brand control among non-users of the brand has increased in the 2008 financial year to 33.5%, 1.8 percentage points above its market knowledge. STP Controversy Segmentation Mode Generation Overhaul usage Area of customer Duration of overhaul Geographical poser Targeting Vodafone is adopting a multi segment approach. They are offering a series of differentiated products to their respective market. Habitat calling cards for the family of those professionals who used to business abroad. Rs. 10 recharge for mini users. Cheap SMS facilities for youth. Facilities for circle users. Positioning -Where you go network follows you. Hutch as a brand always tried to connect with consumers in simple honest authentic transaction, while Vodafone is more young fun brand. So consumers will scrutinize a shift reflecting a more vibrant brand. The pug actor Irfan Khan will be retained for the brand promotion. They are talking about the exclusively of the network services they are offering to customers. Stores Mass media coverage Innovative distribution to reach customer Exclusive shops Hubs spoke Associate distributor Customer function Shop call centers Vans Relieve desk BRAND POSITIONING OF VODAFONE IN 1997-98 Brand Positioning of Vodafone currently VODAFONES POSITIONING OPPORTUNITY Differentiate the market using two vastness: service and consumer mindset. Telstra, as the traditional market leader, was perceived to have an audience comprising a conservative and older mindset. Its communications reinforced this perception. Optus with a servicing focus was increasingly becoming a conservative son of Telstra. BRAND EQUITY Probation OF VODAFONE Vodafone stands 9th position among all over the worlds brands in the terms of brand valuation. Points of Parity and Points of Difference of Vodafone Airtel Points of Parity Both the brands have same pricing strategies. Both the brands have same market segmentation. Points of Difference Target customers of Vodafone are middle troop citizens whereas Airtel targets the elite and up market aggregation citizens. Airtel positions itself as a lifestyle brand whereas Vodafone positions itself as habitual mans brand. SWOT Subject OF VODAFONE Strengths Diversified geographical portfolio with strong mobile telecommunications operations in Europe, the Middle East, Africa, Asia Pacific and to some amplitude the US Network infrastructure Influential presence in emerging markets such as India Weaknesses Slender focus of coercion of mobile on climate. Negative reimburse on assets (ROA) under perform key competitors liking ATT, BT Portion, Deutsche Telecom US business not nearly as strong as European/rest of the existence operations 80% of its duty is generated in Europe (see below for explanation) Opportunities Improve accessibility to wide range of customers Focus on cost reductions improving returns Majority stake in Hutchison Essar in India Probation and development of modern mobile technologies Threats Highly competitive market All the more lags extreme major competitors in the US Besides high penetration rates in key European markets European Union rule on cross-border cell telephone usage by customers Airtel is the biggest threat in India, it has maximum market participation in India. Meet the rising expectations of the brand loyal customers. PEST Examination Its an controversy of native land at broad macro level examines the kingdom under heading of political,  economic, social technological factors. Political- governmental legal issues affecting how gathering operates Edict Infrastructure Banning of telephone in trustworthy circumstances Health issues Economical Factors influencing the purchasing force of customer companies publish of capital. Valuation of 3G licenses Reward of telephone duration driven down. Worldwide recession. Third existence countries. Social Demographic cultural aspects of existence witch influence customer needs market bigness. Health subject. Demographic social trends. Picture phones. Mobile Etiquette. Saturation site. Technological Modernization innovativeness over a hour of generation influential to contemporary contemporary  technology. The cellular services has been started modern technologies enjoy following- 3G UMTS (2.5G) GPRS/WAP SMS/MMS The VRIO Framework Reward Rarity Imitability Aggregation Competitive implications Network infrastructure Yes No No Yes Competitive parity Diversified revenue base Yes Yes No Yes Temporary competitive utility Salient market position Yes Yes Yes Yes Sustained competitive function Network infrastructure One of Vodafones key technologies and wealth is the strong network infrastructure that supports its operations. To be able to provide mobile services, a strong network infrastructure is fundamental for the society. Vodafone operates 2G networks, through GSM networks, in all its mobile operating subsidiaries, offering its customers services such as voice, subject messaging and basic string services. All the networks application GPRS or 2.5G as well, which enables wireless access with mobile devices to list networks prize the internet. Vodafone extremely controls 3G networks offering its customers mobile broadband record access services allowing list download speeds of up to 384 kilobits per second. 2006 launched High Rapidity Downlink Packet Access (HSDPA) technology shortens download times significantly with record transmission speeds of up to 3.6 megabits per second and makes the usage of mobile broadband services all the more more skilled for the customers. HSDPA is enabled in the existing 3G network with after software updates. (Vodafone, 2007) The strong network infrastructure is a primary resource and enables the native land to respond to the growing customer needs with high quality services these days and in the ultimate. This salient resource is not a rarity in the wireless telecommunication industry and therefore it cannot be costly for the competitors to imitate. Many of the worlds large mobile operators have the same access to the same technology as Vodafone and a governance over massive networks. Vodafone is extremely well organized to exploit the all-inclusive competitive practicable of the network infrastructure by providing the employees a productive and safe working nature with good-looking performance based incentives. This resource is an organizational compel and generates a competitive parity. Diversified revenue mould By acquisitions, stakes in companies, and partner networks Vodafone has strategically expanded its presence to consider the whole existence. The native land has equity interests in 25 countries. Vodafones partner network arrangements extend to a further 38 countries. (Vodafone, 2007) Vodafone has significant mobile operations in countries such as Germany, Italy, Spain, UK, E gypt, Kenya, South Africa, Australia and Contemporary Zealand. In 2007 the largest geographic region was Germany with a contribution of 17.1% to the total revenue, followed by UK 16.3%, Spain 14.1%, Italy 13.5%, and other Europe 13.5%. Arcor and Pacific contributed 9%, Middle East, Africa and Asia 8.2%, and Eastern Europe the rest 9% of the revenues. (Datamonitor, 2007) Vodafones global reach and geographically diversified revenue base is a leading resource for the native land. This primary resource helps the kingdom to compensate its risks and losses. As diversified as Vodafones revenue replica is it is a rarity within the wireless telecommunication industry. Vodafones strategy is to actively plain their portfolio by investing into markets that offer a strong limited position. With strict financial investment criteria Vodafone maximizes its and its shareholders returns. (Vodafone, 2007) Vodafones competitors would not face a bill disadvantage in trying to imitate this resource. It is more about the strategy that a society implements than about the financial resources. Vodafone is well organized to exploit the plentiful competitive feasible of this leading and infrequent resource. The Boards argument is to generate trustworthy that the companys employees are aware of Vodafones strategic goals and mutual obligations. This resource is an organizational vigour and distinctive potency and generates a temporary competitive utility. Influential market position Vodafone is the worlds primary mobile telecommunications society. Vodafone operates in Europe, the Middle East, Africa, Asia Pacific and the US by subsidiary undertakings, associated undertakings and investments. In countries with significant operations Vodafones market shares are impressive; Germany 36%, Italy 33%, Spain 31%, UK 26%, South Africa 58%, US 25%, Egypt 48%, and Australia 18%. (Dossier monitor, 2007) A strong market share with the market leader position is an extremely influential and meagre resource which improves the companys brand image and gives it a solid foundation to enter contemporary credible markets. This resource is imperfectly imitable and the competitors would face a cost disadvantage in obtaining or developing it. Vodafones market leader position is based on the liking and effort of the companys employees. The society is well organized to plain effectively its employees to reach their all-inclusive practicable and benefiting themselves and the native land. This resource is an organizational coercion and sustainable distinctive potency and generates a sustained competitive overhaul. Porter Five Forces Of Vodafone Rivalry The threat of rivalry in this business is impacted by the low number of big firms in the market. There are a sporadic numbers of large firms worldwide that competes for the market share; this lowers the threat of rivalry. The firms that are in the profession on the other artisan are besides competitive and by rationale of of a relative slow market activity in this industry the firms fight over the market shares that are elsewhere there and that increase the threat. There is extremely a low level of switching costs to

Uses and Gratification Theory

Uses and Gratification Theory Before undertaking any form of production, or even to monitor the output of media text that has been generated, some sort of audience research has to be undertaken to measure the output of that particular product, for the purpose of this essay, I will be focusing on uses and gratifications, and the availability on the internet and the ability to record programs. Uses and gratifications theory first came to light in the 1940s, with the height of radio broadcasting, but later developed further in the early 70s with Katz, Blumler and Gurentich. The sudden interest came to light with having the first generation to grow up with a wider range of media abundance, the opportunity to have, print, radio and most of all television. The majority of the research that was conducted in the audience research environment was more focused on the effects of media exposure rather than what is done with the media text to the environment it is broadcasted to. Having this open question allowed for researches to have the ability to look in to the way the people deal with this text and what in turn is done with it. the social and origins of needs which generate expectations of mass media or other sources which led to differential patterns of media exposure, resulting in need gratification and other consequences, perhaps mostly unintended ones(Bulmer, j, Katz, E, 1974) Uses and gratification theory was developed to ask how mediated text is used by the consumer, rather than what media dose to the consumer (Katz, E. 1959), the theory asses the users as a active audience member rather than a passive one, this mean that the user will use specific text to gain the valuable knowledge that they are actively seeking from the program or text that they may be consuming for a purpose (Katz, E et al 1974) The approach suggests that people use the media to fulfil specific gratifications. This theory would then imply that the media compete against other information sources for viewers gratification. (Katz, E., et al, 1974) The rise of media available to the general public has become overwhelming, from newspapers to the internet, In turn the audience becomes more dependent on media and the consumption of it, this also means that there is no specific scheduling and timetabling of programs, with the rise of being able to plus or record programs allows the independent user to be able to watch programs that they feel interested in and in turn to use this to generate the gratification method, through the information that they have gathered from the consumption of that text. Blumler and Katz believed that the media text available was used in many different ways, all depending on the individuals preferences to as why they have chosen to openly accept this information that has been generated by the producer, this in short shows that the user has the ability to chose what they want to be exposed to, and in turn this gratify the users need, be it social or informational. (The Uses of mass communication; current perspectives on gratification theory, Katz, E et al 1974) Critics use to refer to the audience as passive, ignoring the fact that they are more able to chose what they what to consume, uses and gratifications sees them more as an individual and able to reject information that they see as not to be necessary to their daily life, knowledge allows the user to be more socially accepted, having information to use in streams at work or social gatherings. The flip side is that, the individual uses the role of media to generate some sort of escapism, to substitute part of time to immerse them selfs in text that may in some ways resemble their lifes, and generates satisfaction to be portrayed in a mass text, this is where the programming timetable that they have made using the plus system comes in to play to create a personal stimulation or enjoyment through the content that has been gathered for entertainment purposes, with the technology that is available in this day and age. (Morley 1992). Either way the information that each individual may receive from the information that they may have seeked out or stumbled upon can be decoded in different ways, this is all down to the way each person interprets that information to meet there needs (Blumler and Katz 1974). The content that is put together by the produce to send out a specific meaning can be decoded in many ways, this is down to many aspects of that person(s) life, it could result in the way they are bought up and the influence that are attachà © to that upbringing, also added to the social class that they are from and the people that they may be associated with, and finally the more wealthier they are can also result in what they may be exposed to and how they take it in, (www.rlwclarke.net). Uses and gratification is a method that allows for a progressive approach in audience research, but with limitations, this area focuses more on the individual, and the way they are affected by the text that they are exposed to, allowing for the individuals point of view, but with the internet and the more use of recorded programming, the over sighting of scheduling has changed, this could mean that the exposure to material is down to the persons preference, and the dismissing of others, i.e. sops because they may feel as though it is a waste of time and references them in no way. With the rise of the internet and the ability to record shows, allows for the user to generate their own gratifications from the chosen exposure of material, allowing the individual to immerse them selfs in the word of their choosing, social escapism is the way that everyone can be in there little cave and gather information that will become useful to their daily lifes, be it for work or social interaction. With the availability of multiple media platforms, allows for the individual to become more dependent on their expose to their specific media preference, this means that the person will become media oriented to be knowledgeable in their social environment, also at the same time dismissing those that do not portray them (Ball-Rokeach, et al 1973) Altered the structural relations among traditional media such as print and broadcast and unites them around the defining technologies of computer and satellite (Carey, 1998) To end it will be easy to say that, every day the choices available seem overwhelming to an individual that, but searching for the information that you may be interested in is not, have the ability to have a internet enabled phone or, a broadband enabled pc, will allow for quick and on the move dosage of knowledge. This builds for a framework to start the daily day of before being socially intractable with the foundations of things to talk about, or with feeds being directed to your mobile then accessing face book to arrange meetings and gathering information of others. For example I like dance music, so I might access the internet to find new information on musicians or DJs, and this will then in turn be repeated in my social group as a conversation started. To match ones wits against others, to get information and advice for daily living, to Provide a framework for ones day, to prepare oneself culturally for the demands of Upward mobility, or to be reassured about the dignity and usefulness of ones role. (Katz, Blumler, Gurevitch, 1974)

Saturday, July 20, 2019

Technology Through the Decades :: essays papers

Technology Through the Decades Technology has come a long way since the first institutionalized classroom. The bounds in advancement have been their greatest in the past 100 years alone. But the classroom we know today in American culture has made many adjustments and achievement over many centuries of work, but this paper will only address the past 2 centuries. The modern classroom, with computers, internet, graphing calculators, and video apparatus’, would not exist if not for the many people who worked to invent the machines we have. The 1800’s produced many advancements to the classroom that, though very rudimentary to today’s standards, became the foundation for learning on a large scale. Some of which are still in use today. In 1841 the chalkboard was introduced into the classroom. This was very beneficial to learning integrating audio and visual techniques to learning. Teachers could now draw for students concepts such as atoms and molecules, that were complicated to express. Students found this invention beneficial because now the student knew what teachers were saying, what key points they needed to know were, and nothing was lost in the communication. The inclusion of the radio in the 1920’s (Studio Miramar), was also a beneficial invention. When the radio was invited to be a part of classroom learning, teachers were able to more effectively keep the students on top of current event, involve others’ opinions or knowledge of different topics, and be able to include culture into history classes. This last reason would become the base for broadening of curriculum multiculturally. Another major change to the curriculum came in the 1940’s when movies became a part of the classroom scene (Studio Miramar). This had an impact both politically and with general education. Politically, propaganda or reprogramming with videos would be a purpose that movies would play. With such films as those that expressed how the â€Å"proper American† should act could be view, such as during World War II with â€Å"Duck and Cover† or â€Å"Evil Communists† or even â€Å"Uncle Sam Wants You† videos became a meaningful nationalism method of reaching children. But movies also play the part of an educational tool. Films about chemicals, of both the dangers and benefits of them, or safety films like â€Å"Stop, Drop, and Roll† became prevalent. Like the radio, television, introduced in the 1950’s to the educational scenes (Studio Miramar), has become an even easier method of keeping students on top of current event.

Friday, July 19, 2019

Chuck Close :: essays research papers

Chuck Close (born 1940) is an American photorealist specializing in close-up portraits and self-portraits. Close is one of the very few modern realists or photorealists who focus on the human face. In 1988, in mid-career, Close was paralyzed due to a blood clot in his spinal column. He regained partial use of his arms, and was able to return to painting after developing techniques which allowed him to work from a wheelchair.All of Close’s works are based on photographs he takes himself. Close always follows the same guidelines in planning a painting. The source photograph is a tightly cropped head and shoulder shot. The subject is a family member or friend. The finished work is always titled by the subject’s first name alone (with the exception of â€Å"Self-Portrait†). This decision was intended to project an aura of anonymity, allowing viewers to approach the work without preconceived ideas about the sitter.Close’s working method is extremely labor-intensive. He begins by dividing his source photograph into a grid and creating a corresponding grid on the canvas. He then meticulously transcribes the image onto the canvas square by square, proceeding from the top left to the bottom right. Some of the largest canvases contain thousands of squares; Close completes all of his paintings by hand. Given the painstaking nature of this work, some of the earlier large-scale paintings took up to fourteen months to complete.Close's work falls into two periods, the early and the middle, in which he is now fruitfully engaged. It is easy to divide the two periods on either side of Close's 1988 stroke that left him unable to hold a brush. (He paints with his brush tied to his hand by a metal and Velcro device.) Close started to work with bolder, more expressive and colorful marks before his great physical trauma. The new work is both the same; they're recognizable as works by Close and could be by no one else He still uses the grid and he still paints heads. Although the amount of information the new pictures carry is less than the old, the characters depicted seem warmer, more immediate, and more exuberant.Close's repertory of marks has changed dramatically. In place of the discreet dots and miniature strokes of his early work, not to mention the pictures constructed of fingerprints he made in the early'80s, each of the enlarged squares in the new grids contains colorful, painterly marks that function as mini- abstract paintings of their own.

The Divine Comedy vs. Paradise Lost Essays -- essays research papers

Full Circle – from Sin to Salvation   Ã‚  Ã‚  Ã‚  Ã‚  Great works of literature have been written throughout history. However, The Divine Comedy and Paradise Lost have the inept ability to stir the soul and cause a person to examine and re-examine their life. The brilliant descriptions, use of imagery, metaphor and simile give a person a vivid picture of the creation of man and the possibilities for life in the hereafter. This is done, as a person is able to see, full circle, from the beginning of time to the end of time, the consequences of turning away from God. The ability to see a life full circle is apparent through the examination of both of these poems. Although written many years ago, the morals and principles that they convey ring very true for people in this century as well as times yet to come. The Divine Comedy, written in the 14th century by Dante Alighieri, is a heroic epic. Throughout Dante’s literary work, he outlines his scientific understandings of the world, his political views and provides the reader with a moral compass and spiritual map of which to follow. This poem is written in three parts, Inferno, Purgatorio, and Paradisio, each of which is broken down into individual cantos. Inferno includes 34 cantos, whereas Purgatrio and Paradiso each contain 33 cantos, however, the first canto of Inferno is really an introduction to the poem. The primary characters in Dante’s poem include himself, who is also the narrator, Virgil, a poet he has admired, who serves as his guide through most of the first two sections, and finally, Beatrice, his inspiration, who greets him at Paradisio and escorts him through the remainder of his journey. Dante experiences a vision, at the age of 35, after experiencing traumatic events in his hometown of Florence. The events that are occurring in Florence at the time are associated with papal corruption and cause Dante to be forced into exile. Following the vision, which confirms to Dante that he has strayed from the right path in life, Dante begins his travel through the three realms, which contain the possible consequences following a person’s death. Dante’s journey begins on Good Friday, when he is escorted to the gates of Hell, moves to Purgatory and ends in Heaven. However, an escort accompanies him for duration of his journey. Virgil, who Dante has long admired, escorts Dante through Hell and... ...or not to obey the Father in the partaking of the fruit. Faith becomes a common theme through questions that are answered within the poems. Raphael answers Adam and reveals the meaning and importance of faith. The same thing occurs in Dante’s poem when St. Peter gives him information. In Milton’s poem we see and feel that the character of Eve is somehow not as important as the character of Adam. This is evident in the way Adam is consulted while Eve is left to herself in times of important conversations. In Book eight, Adam says that Eve is â€Å"th’ inferior, in the mind and inward faculties.† (Paradise Lost, book 8, line 317-318) Eve is a submissive character in Paradise Lost. On the other hand, Beatrice, in Dante’s The Divine Comedy, is a strong character and leads Dante. The use of numbers is very important in Dante’s poem as the number three reveals itself several times as well as the number seven. This is not a characteristic found in Paradise Lost. Both poems inspire their reader to look at their own life. In addition, they treat the reader to a full serving of historic literature that not only entertains, but also teaches valuable lesson in the form of morals and principles.

Thursday, July 18, 2019

Invention of Telephone

Why did Alexander Graham Bell invent the telephone? * Mrs. Bell was deaf and Mr. Bell was always trying to help those who could not hear. The telephone was one of his attempts to create a device for the deaf, to assist their ability to hear. * Alexander Graham Bell invented the telephone so that people can communicate with other people anywhere in world. * To facilitate verbal communication over long distances. * He invented the telephone because he is an inventor and he wanted to find a way how to communicate with other people apart from talking to them face-to-face. Bell originally started looking into the telephone as a way to speak to the spirit world. As with many inventors and inventions of the age, there seemed to be a great belief in spirits and the need to communicate with them so that items such as radio waves, telephones and televisions all started out as a means of communication with the other world. * Previous communication technology was limited to the telegraph. The te legraph was inefficient because it relied on Morse Code to relay messages.Only a few trained professionals were taught Morse Code, and not everybody could translate with it. Whereas a telephone would allow people to speak directly to one another without a step in-between. Bell sought to solve this problem. * There is a report that says that Alexander Graham Bell invented the phone to help his few family members as they suffered from hearing problems. But at the same time his father in law did not agree with it. He said it was a toy, that no child would be interested in.

Wednesday, July 17, 2019

Compare and Contrast the Ways in Which Two Poets Create Sympathy for Their Characters †‘on a Portrait of a Deaf Man’ and ‘the River God’. Essay

The meters On a delineation of a indifferent(p) musical composition, written by John Betje homosexual and The River divinity fudge, written by Stevie Smith appear as 2 real(prenominal) different poems unity in monologue form and the other in a regular form further they be in fact cardinal very similar poems. On a Portrait of a deaf Man presents a character distress the closing of a deaf man who was very close to him/her, and The River perfection presents a lone rough divinity fudge who is ab ceded by pile and resorts to murdering women to keep himself company.Both characters are lonely(a)(a) and the portrayal of this loneliness ca employs you the reader to smell sympathetic towards them. The River God is lonely because he is scarce used by others, no one stays to be with him, they set out and I like the people who bathe in me . . . or will she go away? suggesting that he enjoys their company except doesnt want them to go as he gets lonely. In On a Portra it of a Deaf Man the mourner purports lonely because he/she has missed someone very close to them the rock-steady-hearted old buttock . . . he took me on long smooth walks . . . when young implying they were close as they stimulate known each other since a young age.Both blame others for the situations that they countenance strand themselves in. The River God blames the women who bathe in him for his loneliness, meaning that out of desperation he tries to keep the women with him but by doing so ends up killing them she lies in my better-looking deep river put on with many a weed. I believe he understands though that he has killed them and that is why he keeps them in the well-favored deep river bed this causes you to intuitive toneing some sympathy for him as he accident everyy kills them but wherefore out of love keeps them in his beautiful deep river bed. The mourner blames God for the death of the deaf man You, God, who come up to him thus and thus, /Say Save his nous and pray./You inquire me to believe You and / I only empathize tumble describing how God should be, but then the reality of asking God for things which arent achieved. This causes you to feel sympathetic because you teach someone who asked God to save him notwithstanding he still died go through decay.The poems both begin with descriptions of characters. The River God begins the gracious old formulation, the egg-shaped head and On a Portrait of a Deaf Man begins I may be smelly and I may be old the first description makes you feel sad that someone good-natured and good has died and the second makes you feel pitiful for the river, its not the rivers fault that its that way as its meditative of old age and the abuse it has had by mankind, all of which you would be distraught if you found yourself in so you can feel sympathetic towards them.The poets use the death of a person to draw sympathy from you. In The River God a woman dies, one that he was fond of and he was over against her last in On a Portrait of a Deaf Man a friendly deaf man dies, presumably suddenly these draw your sympathy because it suggests that they are lonely, in a state of mourning and vulnerable all of which are states in which you would not want to find yourself and when you see someone else in such a state, you will feel sympathetic and be able to relate to the emotions they are feeling.The poets use the deaths of characters in their poems to cook side- references for the characters through the persona of the main-speaking character. The River God uses the dead woman to give another perspective of whats termination on, This beautiful lady, or will she go away? presentations this perfectly. The questioning gives her perspective that she wants to fall in but she is being held, leading you to feel sympathetic for her as this large River is holding her captive and she cannot leave. However, it shows the misunderstanding of the River God as she is drowned, Oh who would guess what a beautiful gaberdine face lies there, white face implying she is dead, leading you to feel sympathetic again towards him as he is totally base of everything going on around him. On a Portrait of a Deaf Man, the writer uses the deaf man to display what exactly he/she has lost through his death, He knew the names of evry bird.This shows how caring he was and this would presumably translate to how he acts to people kind and caring and lead to sympathy as you would never want to lose a person so good to die. The poem besides describes what further potential to do good he had if he knew what was coming, He would have liked to say sayonara/Shake hands with many friends. This causes a sympathetic response from the reader because again even though he was demise he would have wanted to show respect to his friends rather than just leaving. It also creates sympathy because the person who has lost this kind man would be very commove about his/her death. We see this when he/ she blames God for his death as he didnt save him/her, Save his soul and pray./ You ask me to believe You and/ I only see decay. this shows a stage of mourning in which you blame others for the death you have experienced.In conclusion, the poets create sympathy for their characters very efficaciously through descriptions, meanings and powers out of the characters control all of which attract the reader to feel some understanding, pity or empathy towards them. The poets both use the deaths of characters to contrast the feeling of the characters and the feelings of the dead to create sympathy.

Tuesday, July 16, 2019

The Effectiveness of Franklin Roosevelt

The Effectiveness of Franklin Roosevelt

From now until next election day, the huge candidates unlooked for President will be speaking about their new strategies for managing the key problems facing the nation, and will certainly have different tips for double dealing with issues that range from violent serious offense to the developing use of tobacco from late young folks.Franklin Roosevelt created many different laws and agencies to reach his goals of relief, reform, logical and recovery. Roosevelt created the Social Security Act. The personal Social Security Act provided modest pensions, unemployment insurance, logical and financial assistance to handicapped, elderly, and dependent children.It was a central system that provided for the welfare of individuals in the new industrial act.Government would should adequate supply resources where needed and support, track logical and assess the effects of the collaboration.The Civilian Consercation Corps and the Works rapid Progress Administration were made to design new wor k programs unlooked for people and kept people from starving. It also helped citizens restore their self-respect that they she had lost during the hard years of the Great Depression. These federal agencies provided needed labor for public projects. For women, the depression made their position in the economy worse.

A solution was provided by them.Before the Great Depression the federal government was mostly laissez faire and allowed businesses to act however they pleased. By the end of the New Deal, the government had a much bigger role in federal regulation businesses and affecting the lives of citizens.Many citizens felt such like the new agencies that were created would help greatly in the role of the federal government as â€Å"an instrument of democratic action. † Many also disagreed logical and though it was leading the country towards socialism logical and communism.Although it isnt possible to quantify risk, it can be approximated.There were many things Franklin Roosevelt’s New great Deal did to lighten the impact of the Great Depression although it did logical not end it itself. It changed the way the government functioned logical and the optimism in Americans. It gave citizens little hope in overcoming hardships. Roosevelt built a dominant new political coalition, creating a democratic majority.

Its sufficient to make you believe the first Great Depression was the very good old times.Ross, Stewart. many Causes and Consequences of the Great Depression. Texas: Steck-Vaughn Company, 1998. Print.In such situations, the conservative investor would be smart to see from the sidelines unless shes a specialist in the region and is certain that shes not paying.com/long_divine_appap_7/23/5931/1518562. cw/index. dynamic html FDR’s New Deal Summary & Analysis. http://www.

It is not other possible to beat the market since the sector is efficient According to the model.When the good company has not given a salary for employment, we look at wages data from other businesses and places to produce a sensible estimate.Several must have lost hope of obtaining a secure occupation.Nearly all the 2,500 individuals within this military camp were destitute.

There arent any simple procedures to attain that.The only answer is they can not.After World War II there were some such efforts at the state and national levels to address the problems of places, but those faltered due to the anxiety which profits to a area would be select done in the cost of distinct areas.The authorities was altered by the New Deal.

Monday, July 15, 2019

A Ready and Modern Army, a Strategic Priority

plan Guidance, the the States cater focalise on five dollar bill strategicalalal priorities to equip the democracys strategic imperatives. Although solely of these priorities are significant, the strategic precedency A create from raw material and newfangled military is the about all- outstanding(a) because it now impacts the regular armys capability to act when called upon. A urinate and raw the States strategic anteriority affects the soldierss personnel, equipment, supplies, and upbringing.One amour is non-negotiable Americans have a bun in the oven and assurance that their army is flop skilful and deployment wee-wee at whatsoever give snip. It is important to watch over that in a time of cipher cuts and hands reduction, equilibrise curing and recentisation exit concern to be an fare across the ideal plane section of Defense. Nevertheless, the force leave alone command to compensate to outperform its crusades into scalable, n early-equipped, and highly train force in lay out to celebrate zeal in an maverick conception where modernisation is short demand for the Nation to consultation incoming worldwide trends.Additionally, it is all-important(a) that the army continues to doings unyielding and pragmatic learning at theatre station at multi-echelon levels and supplement modern technologies such as virtual(prenominal) and ambition capabilities. Finally, the soldiery pauperisms to benefit much on the skills and knowledge of the Army content apply and Army modesty as well as having the office variety of capabilities in stage to leave and state a globally antiphonal and regionally-engaged force.Overall, A establish and new-fashioned Army manner that the Army allow charter to holistically view at Its personnel, equipment, supplies, and training and retard the stovepipe flair to blend trading operations where It makes backbone to provide the some economic and e ffective solution. The need for consolidation Is take down more overcritical In the background of the foreseeable pecuniary environment.

Sunday, July 14, 2019

Chiang Rai Thailand Health And Social Care Essay

This is a numerical question check off on a peck conducted in 2008 in the Yankee order of Chiang Rai, Tailand. The watch investigates the causative congenatorships amid age, antiretroviral disturbance, social re adduce, presage survive, self-cargon schemes, and health-related feeling of biography ( HRQOL ) in peck populating with human beings immuno inadequacy virus/ aid ( PLWHA ) in the Yankee crash of the tell al star(a)ege. quaternion horizontal surface Celsius 22 issues were selected to parcel appear mathematical conk in the search and from them infos were imperturbcap equal to(p) with the example of quadruple antithetical questionnaires. The exits revealed that manifestation bed had a of the essence(predicate) dis entirelyow count resultant on the HRQOL as distant to age, social indorse, antiretroviral hinderance and self-c atomic number 18 schemes which had extended optimistic force on the HRQOL. Furtherto a greater ext ent, it was locution proscribedn that social fight down and antiretroviral encumbrance had an validatedatory proceeds on the HRQOL finished self-c atomic number 18 schemes. With these alignings, it was recomm dyinged that promotion of social incarnate and trammel to antiretroviral intervention m elderlyiness be happen upond to enkindle the prize of brio of deal populating with human immunodeficiency virus/ foul.The burnish is drily verbalize which embarrass a lower limit write in code of course and calm down adequately describes the confine of the stem ( twenty- tetrad hour design & A Gastal, 2006 ) . It is neat til now does non agree its relevance and does non pass away uninteresting. It is before long rig unneurotic notwith jumping hushed is fair widen to score voice the enquiry without crush readers with to a fault very much trown(prenominal)ing. Further to a greater extent(prenominal), the title of respect is dead reckoni nge in a indus examination-strength and im take leaveial trend which is in reality of entailment in guaranting readers leave a solitary non be distrait or conf utilise. The semblance presents the topic of the investigate which is the health-related graphic symbol of sp officelinesstime in populate populating with human immunodeficiency virus/ die hard in the northerly part of siamese connectionland.The interrogation doers of this position be Thitiarpa Tangkawanich, Jintana Yunibhand, Sureeporn Thanasilp, and Kathy Magilvy. Thitiarpa Tangkawanich, RN, Msc, Jintana Yunibhand, RN, Msc, PhD, and Sureeporn Thanasilp, RN, Msc, DNS ar members of the cleverness of c atomic number 18 for in Chulalongkorn University, Bangkok, Thailand spell Kathy Magilvy, RN, PhD, FAAN is a professor of the College of breast feeding of the University of Colorado, Denver, Colorado, USA. With on the whole these faculty member certificates and makings, the enquiry wrickers basin be considered believ com valuate in-personities in their whatever(prenominal) Fieldss of fortes. The seek was make by reputcap commeasure professors and registered nurses. both last(predicate) of them shake passe-partout s contour tour Tangkawanich is the l unity single without a doctorial horizontal surface.The phrase purposes an asserting(prenominal) or descriptive vellicate to cut a apprize sexual union-up of the anile geezer battery-acids of the question ( sidereal daylight & A Gastal, 2006 ) . Since the see for surveies a social detail in a duodecimal besiege, the investigate workers map this tell apart of gyp as it describes what transpired during the beat question procedure. The bring up computer addresss the condensed variant of the search place, which is to hap out the causative relationships betwixt age, antiretroviral noise, social tide over, prognostic jazz, self-c ar schemes and health-related look of livelinessti me. The orderological compendium utilise in stand oning the look into is menti angiotensin converting enzymed although some knowledge was excluded as they were discussed in decimal arrest in the come by core of move of the query. quaternion distinguish progeny-bodied questionnaires were apply to pull up cultures from the 422 respondents elect for the follow. victimization the Likert military order gradational t able, the infos were bearvass and were so sliped to statistical disturbance with SPSS and LISREL. The lineation in both event reports the study(ip) findings ( daylight & A Gastal, 2006 ) which build that token friendship has a beta ostracize impression on the HRQOL plot of ground the new(prenominal) staying variables had a historic positive tier aftermath. Addition everyy, social foul and antiretroviral interpolation were as well run aground to limit an corroboratory consequence on HRQOL via self-c be schemes. Last, the swin dle of the batch suggests a pressation for the health-cargon squad, in concert with the kinsperson and fraternity, to build social support and tackle antiretroviral preventive to upraise the forest of liveness in raft populating with human immunodeficiency virus/ support hum the inquiry findings. It quasi(prenominal)ly illustrates the ken s here and nowation to clinical trope.The interrogation gambol is puddle presented in the first appearance of the obligate as it explains the commandment quarter the deportment of this slew ( Walsh & A Wigens, 2007 ) . The purpose in this subject is to look into the causative relationships amidst age, antiretroviral intervention, social support, symbol go steady, self-cargon schemes and the HRQOL in spate populating with human immunodeficiency virus/ support in northern Thailand. It examines whether or non relationships surrounded by these level offors equal, what air of relationships exists if in th at respect ar to for each one one and how does it everyplacewhelm the lot with the contagion and the app atomic number 18nt intercessions to be interpreted by health caution squad every smear practiced. The insertion was in any event able to curb a narrate of personal business slightly how nation with human immunodeficiency virus/ grit up in the touch check puting brood their lives. It gave a truncated interposition to the spiritedest stop human immunodeficiency virus/ rump up which signifi dealtly provides a nifty bound in explicating the totality of the interrogation. The insertion separates the scarceness in investigate shove that focal point on the relationships among the variables identify, HRQOL and PLWHA, habilitate uping the collect for the stick with to be conducted. Although the entry was able to preaching the major(ip) points and variables in the mickle, it did non include the restraints. Addition every(prenominal)y, the in tro too did non explain the main(prenominal) subject from a larger external persona to a narrow and to a greater extent particul jumpd degree ( twenty- iv hour percentage point & A Gastal, 2006 ) . In amount, the intro was able to cook up a ca-ca logic, an digest of gray plants, orbit reading and the headland tone of the investigate ( Walsh & A Wigens, 2003 ) .The blanket(a) belles-lettres revaluation utilise in the investigate was able to give a cracking primer coat astir(predicate)(predicate) the major points in the passel. However, to a greater extent than some some separate stuffs unchanging could puddle been give to gain ground squawk up the sketch s lit recapitulation. It is historied that the espouse is support by up to day of the calendar month discipline which makes it much than apropos and applicable. The publications follow-up put on articles from numerous a(prenominal) new(prenominal) seek workers whose inquiry end products deliver greatly provided laborsaving cultures to the good deal. The explanation of the present flavour conditions of the respondents ( Sukati et al. , 2005 ) , the self-c be schemes that they use ( Panuwatsuk, 1998 ) , the omens and their correlational statistics to HRQOL ( Dodd et al. 2001 ) , the veritable antiretroviral intervention ( Heckman 2003 ) , solely these and former(a)s, were interpreted from queryes conducted from yr 2000 with 2007. The writings is able to lay down in textbook the hypothetic look from which the inspect was anchored. With the sum of referenced articles presented in the literary works, the match rating of back uping and oppo blab out stuffs for the suggestion is demonstrated. Since exclusively some inquiryes surveies were do sing the confirming consequence of the umteen another(prenominal) factors throttle on the HRQOL in PLWHA, the destiny to break a theory-based grade that could express the plow an d substantiative make of the forecasters on the HRQOL in PLWHA has intelligibly go up as utter in the writings reappraisal. Further more than, of import mentions were clear wherefore to just strengthen the resolution of the pot. Notwithstanding, it whitethorn gibe stipulation an extend everyplaceview on the reexamine, save hitherto it was non able to set up a a few(prenominal) eventful points. Although the writings illustrated a across-the-board stage setting on the tidy sum and the variables gnarled, it did non overtly stir the key divinatory model.The discern is a quantifiable investigate which tries to rise a social phenomenon. This connotes that no counter miscellanea of the surroundings was make and the respondents were non subjected to any conformation of cont recorded scene, therefore, variables implicated be limited. Since this is a vicenary search, it mustiness hold a serious meditation which leave behind function as its an chor. yet it is non decl atomic number 18d variegatenatively, an implied opening was utilize to see whether or non relationships exist among the forecasters age, antiretroviral intervention, social support, self-c be schemes and sign draw on health -related fibre of conduct in nation populating with human immunodeficiency virus/ support. This is an parable of a non- developional shot ( wood & A Haber, 2006 ) , where the hypothesis world well-tried is reversible nevertheless can be time-tested by craping informations and subjecting them to statistical abbreviation.The enquiry workers use row that ar for the approximately part clear and intelligible. They did non utilize too many slangs in the he-man. Abbreviations the likes of HRQOL, PLWHA and human immunodeficiency virus/ back up are in addition understandably delineate to head off confusion. Footings anyhow fuddle tenacious and reconciled definitions end-to-end the batch, peculiarly those oper ationally delimit for this explore ( Walonick, 2005 ) .The suss out uses a cross-sectional numeric measure with a non-data-based look into bearing in placing the respondents degree of HRQOL in relation to their age, antiretroviral intervention, social support, note total wind, and self-care schemes. It means that an experigenial espouse utilizing a collection of informations on one marijuana cigarette was make with a specialized root word of commonwealth all at the akin reduce ( Walsh & A Wigens, 2003 ) . It is the allow for rule to be utilize as it gives a childs play of what happens in a elect check over host or a phenomenon at one point in apparel ( Babbie, 2010 ) . It is to a fault expire for this look as it is commonly apply in social and aesculapian scientific discipline. However, it in any case has its helplessness or rampart since it notwithstanding captures the information at one meticulous lop as unconnected to longitudinal su rveies which involve a series of measurings taken over a period of twinge ( Babbie, 2010 ) . Bing a non-experimental search, no use of the variables was through with(p) and there was no military campaign make to alter the status, appearance or the surround of the variables as they are deliberate and analysed as they are. The respondents were however do to reply questionnaires that provide mull their ain personal beget and at the afore express(prenominal) trim down fork over informations for the explore worker s perusing.The topics elect for the sketch are 422 pile populating with human immunodeficiency virus/acquired immune deficiency syndrome who visited cardinal-spotsome elect outpatient infirmaries in the state of Chiang Rai in the northern piece of land of Thailand. Of which, 188 are males and 234 are females, with ages runing from 21 to 51 old ages old. The throw of respondents whitethorn non be sufficient to whole stand for the rate creation in the question puting but in many fortunes, a smaller en audition sizing whitethorn be more all all- cardinal(a)(predicate) and functional in look intoing a state of personal business in perspicacity from various positions, musical composition a big pattern would be peanut particularly in social lookes ( Myers, 2000 ) .The interrogation workers assiduous the drawing system without surrogate in haphazardly choosing eight infirmaries out of the 17 infirmaries in the northern state of Chiang Rai, Thailand. A hit-or-miss try rule was so make to find the 422 topics who will be piece of ground of the resume. They are pack populating with human immunodeficiency virus/ AIDS who visited the eight chosen outpatient infirmaries. The economic consumption of lottery method in unity with dim-witted haphazard hard makes the natural selection of respondents more in force(p) and valid as it ignores ingeminate selects of subdivision and gives more precise calculators ( Ka lton, 1983 ) . Cl other(a), the attack utilise in example choice and the sample size are doubtless stated.The look for workers were able to methodically talk over the go undertaken in informations gathering. They use four questionnaires to compile informations from the participants societal support questionnaires, note experience questionnaire, self-care schemes questionnaire and health-related select of life questionnaires. each of these questionnaires has been conservatively chosen and drafted for the survey. The ternary questionnaires for societal support, self-care schemes and health-related case were all equal from old enquiry spot the questionnaire for omen experience was drafted establishing on the reappraisal of literature. The qualification and reli major power of the questionnaires were greatly anchored on the immanent consistences utilize for each questionnaire. The questionnaires are meticulously reviewed by the query worker to reassure its ability to mensurate what it intends to mensurate ( Foddy, 1993 ) . However, no reference about indicator lamp test was do and this may be considered one of the survey s helplessnesss.Creswell ( 2003 ) stated that honourable issues arise just about unremarkably in informations aggregation where confidentiality and namelessness are in on the alert examination. These concerns are appreciate and acted upon by the explore workers by guaranting respondents were habituated payable security measures and their rubber is non abridged. The investigate workers acquired the conjure of the honourable palingenesis deputation for explore Involving kind Subjects and/or exercising of Animals in Research, wellness attainment crowd of Faculties, Colleges and Institutes, Chulalongkorn University, and the honorable look backward delegacy for the biomedical Group, Chiangraiprachanukroh Hospital, Thailand. With human topics convoluted in the survey, much(prenominal) favorable recept ion was obtained. The function and methods of the survey were explained to the participants through the cognizant accord which acknowledges the participants rights are defend ( Creswell, 2003 ) .The consequences of the survey were presented understandably in pictorial shape and text. The consequences of the statistical intervention of the informations were explained in four elliptic yet highly instructive paragraphs duration the demographics of the topics were presented in a more opthalmic and apprehensible tabular begin ( Kumar, 2005 ) . The intimate consistences of the informations, utilizing the Cronbach s of import were too presented accurately, for societal support 0.8, for sign experience which was flock into half-dozen tokens, fatigue duty 0.88, unwellness 0.92, dissolution 0.93, slump 0.92, neuro traily 0.93 and disquiet 0.92 for self-care schemes 0.77 and finally for HRQOL 0.85. habituated all these figures, readers are assured that the consequences are good mensurable and analysed to sanction that high degree of capability and reliableness is achieved. quartet antithetical and highly-structured questionnaires ( oversea learning module 2004 ) were utilize in roll uping informations. The habit of questionnaires is the book proficiency in obtaining informations for cross-sectional knowing look or societal studies as it acquires first-hand information from the topics without change or use of their responses ( Bryman & A Bell, 2003 ) . On the other manus, SPSS and LISREL, statistical reason forge plans that suffice high computations and morphologic equation, were used for statistical abbreviation. statistical interventions make with the said statistical dent are considered exceedingly right ( Scandinavian shallow of Management, 2009 ) . The consequences of the information analysis come out that path relationships in the midst of the variables were investigated to attempt that important differences are non at tributed to fluctuations in other relevant variables. It can similarly be say that the information analysis adequately showed the drop information with the trial value, grade of emancipation and bechance for each identified variable, thereby bad more comprise consequences.The treatment of the question findings ties in concert all the pieces of the survey and gives a range of a function of the survey as a whole. It relates and translates the figures to literature reappraisal therefore doing it more comprehendible and equilibrate ( Russel, 2002 ) . The research workers were able to pop off back to literature and hold forth that to the highest degree of their research findings are consistent and similar with the plants previously through with(p) by other research workers on HRQOL in PLWHA. It as well as tackled the deductions of the topics socio-economic position, gender, age, societal support, antiretroviral intervention, and symptom experience and self-care schemes t o their health-related lineament of life. The restriction of the survey was in any case hold where the practice session of cross-sectional theoretic bank noteancy was sensed to be the metaphysical name s failing since it precisely gives a gibe of the extant glaring fact at one point in sever ( forest & A Haber, 2006 ) . Therefore, it was suggested that proximo tense surveies should be conducted to further set up the causal relationships amidst the variables lengthwise over a endless period of cut short to get tolerate and more salutary research consequences.The termination coheres with and is support by the consequences obtained. The research workers come together that a causal hypothetic account of HRQOL in PLWHA testify that most factors absorb direct and validatory set up on the HRQOL. Consequently, age, societal support, antiretroviral intervention, symptom experience, and self-care schemes are considered to be important factors in explicating and divination the HRQOL in Thai PLWHA. Furthermore, self-care schemes subsume societal support and antiretroviral intervention with HRQOL in Thai PLWHA. The research workers to a fault presented the deductions of the survey which are rightfully submissive in the survey s net recommendations.With the findings and decisions at manus, the research workers potently recommend viable propositions to dish out good deal populating with human immunodeficiency virus/AIDS achieve a high caliber of life as they hurdle challenges of abundant proportions, including HIV-stigma, deficiency of societal support, and mental wellness issues such as slump ( Jiraphongsa et al. , 2009 ) . The research workers gave author on the publicity of societal support from the category and the community as it was pitch to be positively correlated with a break in shade of life ( Fogel, 1998 ) . bill to antiretroviral intervention, early symptom spying and incite intercession and pattern of self-car e schemes must too be ensured to arrive at a high shade of life. The research workers in any event pointed out the subscribe to to head for the hills on future research on this subject to get the disclose of the restrictions they met in sway oning this academic work for stronger and more expert consequences.( 2,770 lyric poem )